Come Find What Makes Hawaiʻi Special.

Twenty-five locally owned experiences across Oʻahu, on one pass. Choose your own adventure — and make your visit more meaningful.

Visit the islandsExperience the cultureSupport the peopleRegenerate Hawaiʻi

What is Aloha Pass?

A deliberate attempt to change where the money from tourism ends up.

What you get

A digital pass on your phone. Choose a lūʻau plus your pick of guided adventures, cultural workshops, farm and ocean experiences, tastings and tours.

Who runs the experiences

Local businesses, cultural practitioners, farmers and guides based here. Every partner is locally owned, offers something unique to Hawaiʻi, and contributes positively to the culture and ʻāina.

Why it exists

Most of what visitors spend leaves the islands. Aloha Pass is built to keep more of it here — with the people who carry Hawaiian culture and care for the land.

Travel with Purpose.

Your visit can do more than take you somewhere. It can leave something behind.

  • Experience the Culture

    Go beyond the traditional visitor experience. Discover Hawaiʻi through locally rooted experiences that connect you with our people, culture, food, ocean, ʻāina, and communities.

  • Support the People

    Your choices matter. Aloha Pass connects visitors with local businesses, cultural practitioners, farmers, guides, attractions, and organizations that keep more of the visitor economy within Hawaiʻi.

  • Regenerate Hawaiʻi

    Travel can give back. Through Aloha Pass, your visit can help strengthen local communities, perpetuate culture, care for ʻāina, and create opportunities for Hawaiʻi’s people.

Endorsed by Hawaiian Council

The Aloha Pass helps to connect visitors with cultural experiences that help to educate and uplift the local community. Hawaiian Council holds itself responsible to endorse experiences which meet these standards.

Read our kuleana

One Pass. One Hawaiʻi. Countless Ways to Experience It.

Choose the experiences that speak to you, build your own journey, and know that where you spend your time and money can make a difference. All prices are per person and valid for 7 days from first use.

Aloha Pass

A relaxed taste of the island.

$149 / adult

What's included

  • 1 Luau
  • 2 picks from pool C
  • Digital pass · 7-day validity

Wanderer

A little of everything, lightly planned.

$249 / adult

What's included

  • 1 Luau
  • 1 choice from pool B
  • 2 choices from pool C
  • Digital pass · 7-day validity

Best Value

Navigator

The whole island, no compromises.

$299 / adult

What's included

  • 1 Luau
  • 2 choices from pool B
  • 2 choices from pool C
  • Priority reservations · 7-day validity

Simple to Use. Easy to Explore.

Your phone is your pass to the best of Oʻahu.

  1. STEP 1 — BUY

    Choose your pass

    Pick the pass that matches how much you want to explore.
  2. STEP 2 — PLAN

    Browse and reserve

    Use the Aloha Pass app to instantly browse and even reserve your favorite activities, right inside your digital pass.
  3. STEP 3 — ENJOY

    Show and go

    Your reservation holds your spot. If no reservation is needed, just show your pass — that’s it. No printed tickets, no reconfirmations.

What’s actually in your pass?

Every experience sits in one of three groups. Your pass decides how many you choose from each — and every pass includes a lūʻau.

Lūʻau

2 options · choose 1
Your included evening of music, hula and story.

ʻOli Group

14 options
Half- and full-day adventures and cultural immersion, guided and hands-on.

Laʻa Group

9 options
Shorter tastings, tours and admissions — easy to slot between bigger plans.

Ways to meet Hawaiʻi.

Lūʻau, guided adventures, cultural workshops, tastings and tours — all locally owned.

Support local businesses without blowing the budget.

A sample week, booked one experience at a time, against the same week on Navigator — the largest of the three Aloha Pass tiers, and the one this itinerary fills.

You save
$203
on this itinerary alone
Traditional Lūʻau$119
Small Group Island Tour$180
Family Farm Poi Pounding$79
Glass Bottom Kayak$99
Chocolate Factory Tour$25
Booked separately$502
With Aloha Pass (Navigator)$299

Savings depend on which experiences you choose. Build your own on How It Works to see the real figure.

FAQs

You have a full week from the date of purchase to use your pass. Once you scan it at your first attraction, it is activated.

Yes, The Aloha Pass is powered by the Smart Visit platform. The key to your pass will be in your confirmation email.

Yes, for some activities. Highly popular experiences (like surf lessons or the lūʻau) require you to book a spot ahead of time. You can easily do this inside the Aloha Pass app

To help support as many small businesses as possible, your pass is limited to one use per activity.

If your trip gets canceled, don’t worry. We offer full refunds on any unactivated passes within 30 days of purchase.

Aloha Pass partners are local businesses, cultural practitioners, farmers, and guides based here in Hawaiʻi. When you use your pass, you are paying them for their work.